11th Advertising Art Project / DUE WEDNESDAY MARCH 25

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Work from Book 

Persuasive Techniques in Advertising 
  • Read 916-917: Association - notice examples, consider ads you've seen that use each technique 

Assignment- Ad Art Project (Artistic Expression Points - 5 Gold points!)
  • Create three ads for any product, imaginary or real. Use one of the persuasive techniques in the blue chart on pages 916 to 917 for each ad. 
  • Notice examples given in the chart. You can use one of these as the basis of your ad if you like, or make up your own.

Rubric
5 pts: 3 complete ads; uses 3 different persuasive techniques; high quality results
4 pts: 3 complete ads; 3 different persuasive techniques; medium quality results
3 pts: 3 complete ads; 1-2 persuasive techniques; low to medium quality results
2 pts: ads incomplete,  weak persuasive techniques; low to medium quality results 
1 pts: ad incomplete; weak persuasive techniques; low quality results 


  • Review this PDF for other ideas as well
  • On separate pages
  • Due March 25, photo to aham@franciscanschool.edu.hn or my whatsapp (save them so we can show them when we get back)

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